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Digital Marketing ManagementUniversity of Strathclyde
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Location: University of Strathclyde
Study mode full-time
Start Date: 2021/09/01
Duration: 12 months
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(Marketing and advertising studies)
University of Strathclyde evaluation:
Marketing and advertising studies evaluation:
The MSc Digital Marketing Management has been developed in collaboration with industry in response to a growing need for graduates with digital marketing skills. The programme aims to enable you to become one of the next generation of digitally-skilled professionals.The course benefits from the University's established relationships with industry and the involvement of industry partners in the development and delivery of the programme. This approach ensures the course meets the changing needs of the digital workplace and enables you to acquire the latest knowledge, best practice and the specialist skills to develop your career in digital marketing.The involvement of industry partners in the programme's development and delivery aims to ensure that the curriculum is relevant to the continuously changing needs of the digital workplace. As a result of this uniquely dynamic university-industry collaboration, you will have the opportunity to acquire an up-to-date knowledge and the specialist skills with industry best practice.The e-Marketing in Practice class is developed and delivered in collaboration with digital marketing professionals from a leading digital media agency. Experts will share their knowledge of digital marketing in practice, offering you an understanding and hands-on experience of established digital media, as well as emerging media.
Second-class Honours degree or non-UK equivalent qualification in marketing, or a business degree with a significant marketing component. Work experience in digital marketing and/or management may be an advantage, but is not essential.
IELTS: 6.5 (no individual score lower than 5.5)
Notice: This is the default IELTS grade for University of Strathclyde, Marketing. For the most up to date IELTS requirements, please contact our counsellors.
About this university
Combining a central location and varied program means the university attracts students from around the world. The International Office is available to help students from outside the UK to integrate with their new environment as well as with legal matters such as immigration papers and visas. There is also help and assistance on matters such as welfare and health while English language courses are available for those to whom English isnâ€™t a first language. In addition, the website provides country specific information for applying to the university. The students Union is the heart of life outside the classroom and it operates bars and clubs on campus that work with a student budget. There are more than 50 clubs and societies to get involved with outside studies ranging from music to sport and even voluntary work. The Centre for Sport and Recreation is on John Street and is the best place to head to get involved with the various sports clubs as well as fitness and wellbeing events that take place. There are also outdoor sports facilities around the city that the university has access to. Strathclyde Music represents the various student-run music clubs and groups including a number of educational and community projects. It is also home to the Maurice Taylor Organ, one of the most important pipe organs in the country. For those of a spiritual nature, there is a Chaplaincy Centre that caters for all denominations and is found in the Graham Hills Building. There are also a number of faith groups and societies to allow people of the same faith to gather together.